Thanks to all the talented salespeople in Honolulu for attending the recent sales success program!
You have to check out Seth Godin’s new book. It is pure genius. You know how it goes, often new project (or jobs, or hobbys, or companies) start out exciting and fun. Then get harder and less fun, until it hits a low point-really hard, and not much fun at all. And then you find yourself asking if the goal is even worth the hassle. Maybe you’re in a Dip-a temporary setback that will get better if you keep pushing. But maybe it’s really a Cul-de-Sac, which will never get better, no matter how hard you try. What really sets superstars apart from everyone else is the ability to escape dead ends quickly, while staying focused and motivated when it really counts.Winners quit fast, quit often, and quit without guilt-until they commit to beating the right Dip for the right reasons. In fact, winners seek out the Dip. Check it out at The Dip
Most salespeople refuse to do the hard work that makes selling easy, They do the easy stuf0f, which makes selling HARD! How do you let them buy? Ask more, talk less, be friendly, use tasteful humor, know your client’s motives, talk mostly about their desired OUTCOMES, not your company, product features or service benefits. create attraction by writing about timely relevant stuff, maintain a current Internet/social presence, Be a valuable resource to your clients and prospects. When you do this you will find you don’t have to resort to selling because you will be attracting qualified buyers. Yea, selling requires work because we are not really selling… we’re LETTING THEM BUY!
I know that these days it is more difficult than ever to encourage team members to take some calculable risks. Even leaders and managers these days are hesitant to encourage risk-taking of any kind. And even the most committed employees are having difficulty balancing their professional and personal life so risk taking is on the bottom of the list. Technology seems to have placed GREATER demands on our time and face-to-face relationships are more important than ever. The current economic and social pressures seem to be pulling at one another. Add to that the generational differences and managing risk, productivity, satisfaction and engagement is a double-edged sword for many leaders. In such a risk adverse environment how can we encourage team members to take risks?I wanted to take this moment to mention that it is our duty as managers to help our team members to make the best decisions in terms of risk tolerance. This almost always means that we need to KNOW their personal goals, circumstances and current challenges. Often managers and leaders shy away from asking too many “personal questions” or challenging team members to take risks. This is particularly true in rabid HR compliance states like CA and NJ. Let me just say the consequences of taking NO RISKS is even higher. Just as critical, consider the dis-service we are doing for our employees when we avoid this kind of discussion or back-off challenging them. Here is an article written a while back but discusses this in greater detail. Hope you find it to be valuable. Risk Taking Culture